B2B Online Marketplace
B2B-first technology that delivers an outstanding customer experience. Bring your business to the next level with our B2B ecommerce software.
Expand Your Market Reach and Unlock
New Revenue Streams
Multi-Channel Complex Scenarios
Create B2B or B2C scenarios of any complexity on the web, mobile, and chatbots. Grow the number of merchants, diversify your offering, and test new products, services, and ideas risk-free.
B2C-like Customer Experience
Differentiate your business with unique B2C-like CX and build a strong community of buyers and sellers. Provide a range of diverse self-serve options and offer helpful value-added services to your clients.
Standalone Marketplace
Purchase a standalone solution or add Virto Marketplace to any existing ecommerce platform and enjoy a highly scalable, extensible, modular, and composable marketplace platform.
Virto Commerce B2B Online Marketplace Diagram
New
Virto B2B Marketplace Connector
Whatever complex your B2B model is, easily connect Virto Marketplace to your existing Salesforce Cloud Commerce store or other ecommerce solution with the built-in Virto Marketplace connector.
Discover Virto B2B Marketplace Benefits
Marketplace for goods
Manage seller and buyer onboarding and allow sellers to easily manage their stores, customers, products, orders and financials.
Marketplace for services
Onboard contractors and service providers and provide your customers with the right service for the right price at the right time.
Marketplace for B2C ecommerce
Meet multiple digital commerce needs of your customers by offering competitive pricing, expanded catalogs, and customized value-added services.
Marketplace for B2B procurement
Offer business buyers a seamless purchasing experience with features like account-based pricing, distributed order management, split shipments, and more.
Simple & Efficient Personalized Vendor Onboarding
The solution offers a complete list of vendors available for overview, management, and categorizing. Assign a separate catalog category to each vendor or group; categorize and easily manage product approval policy; and control all vendor processes in one place.
Flexible Commission Configuration
Easy static commission configuration. Dynamic commission upgrades based on vendor info, category, or product details. Create active commission rules for each product or type or override static commission with dynamic fees.
Three Reasons to Invest in Your Enterprise Marketplace
Improve
Efficiency & Cut Costs
By connecting buyers and sellers on a Virto-powered platform, you create a unique environment that streamlines procurement workflows across channels, increases efficiency and transparency of an entire supply chain, and decreases purchasing and operational costs for all parties.
Ensure
Business Growth
Virto Marketplace unlocks new revenue streams, allows you to reach a wider market, enriches and enhances your product offering, improves relationships with buyers and vendors, and offers many other opportunities for growth.
Improve
Customer Experience
Virto B2B online marketplace with B2C-like shopping excellence gives you a tremendous competitive advantage, improves customer experience, provides valuable insights into buyer behavior, and increases sales and revenue.
Want to learn more about the B2B ecommerce platform?
Book a personalized cloud demo to unlock the full potential fo your business. If you’re interested in how we do that,
feel free to contact our experts.
Personalized Digital Catalog Management
Feature-rich catalog management with flexible categorization and personalization options that can be easily integrated with ERP, external catalogs, PIM, and other systems.
Checkout, Order and Stock Management
Order drafts, order and reorder forms, RFQ, and real-time access to order status make order management entirely transparent for both vendors and buyers.
Merchandising
Multiple options for upsell, cross-sell, and integration with different AI/ML recommendation engines.
Integrated with Best-In-Breed Search Engines
Out-of-the-box integration with the best intelligent search solutions, including Elasticsearch and Azure Search.
Pricing and Marketing for B2B and B2C Scenarios
Customizable rules of any complexity give access to only contractually agreed-on products, prices and promotions for specific customers.
API Integrations for Your Sellers and Buyers
Absolute freedom in API integrations. Any marketplace functionality is available through API: catalog, price, promotions, customer management, merchandising, orders, etc.
B2B Specific Scenarios
Account-based pricing and marketing, flexible role-based management, customized or contract-based access to products and services, and full access to business data in the account.
B2C Specific User Scenarios
Easy checkout process for anonymous and registered users, social login, sharing options, and other B2C-specific features required to make your marketplace work as a proper retail solution.
Role-Based Vendor Access for Easy Product Management
Virto catalogs support physical and digital products, different regions and currencies, easy import and vendor access. Simply assign the needed role to your vendor, and they will be able to manage their stocks while you still can control the process.
Easy Order Processing and Full Control
Besides standard functions, the Orders functionality allows for order processing and overview. Once the new order appears, you will get notified about it immediately.
Personalized Offers and Multiple Currencies
Vendors can overview and manage their offers. Personalize these offers with tier pricing based on volume, discounts, prices and special sales conditions. Multi-currency pricing is available.